Finding a new job can be challenging. However, with a strategic, well-planned approach, job seekers can improve their chances of landing their dream role.
Here are six things the most successful job seekers always do to stand out to potential employers and highlight their potential.
Write a Compelling Professional Summary
A professional summary is a paragraph at the start of a resume that briefly summarizes one’s professional experience, notable achievements, and qualifications. While it’s found at the start of the document, many job seekers find it easiest to complete this after the rest of their resume is drafted.
The professional summary replaces the outdated objectives outline and acts as an elevator pitch to convince hiring managers to keep reading. While cover letters are typically crafted with unique elements for each employer, the professional summary tends to be consistent across applications. However, successful job seekers know when to make slight changes for some hirers.
Include Measurable Claims on Their Resume
One of the biggest differences between a successful resume and an unsuccessful resume is the use of measurable claims. Rather than vague statements like “oversaw a team of employees,” a measurable resume dives into the specific details. For example, “managed a team of 12 plus employees and was responsible for scheduling and conflict resolution. Implemented an upselling incentive program that increased profits by 3% month over month.”
The more detailed and measurable the accomplishments, the more valid and relatable they become. It’s important to be realistic when crafting these claims; padding your experience may get you an interview, but the hiring manager will discover untruths fairly quickly during the interview and reference check process.
Incorporate Job Posting Keywords in Applications
The hiring process has evolved tremendously in recent years. Many major corporations are using applicant tracking systems (ATS) to scan resumes and submissions to determine which get passed on to the hiring manager. Ensuring your application doesn’t end up in the slush pile requires a combination of human-centric elements and AI-friendly keywords.
Start by reviewing the job post and highlighting specific terms. Match your language to these terms as appropriate. You can also use an ATS scan for a resume before submitting it to determine whether it will pass the robotic gatekeeper.
Audit and Refresh Social Media Platforms
Experts surmise that at least 70% of hiring companies conduct a social media scan of their candidates before scheduling an interview or hiring them. An additional 54% have reported eliminating a candidate if they can’t find them online.
The takeaway? Having a social media presence is important (in some fields more than others) and ensuring it’s up to snuff is crucial for success.
The most successful job seekers take the time to audit their social media and remove anything that could negatively impact their chances of landing a job. More so, these individuals will optimize their social media to attract potential employers or communicate their goals to their audience.
Consider posting industry-relevant content and adding some personal insights. Develop your personal brand by creating consistency and adding an updated profile photo to each network. It’s also beneficial to check your privacy settings and see what shows if an employer looks at your profiles.
Follow Up with Potential Employers
Following up with potential employers could be the difference between landing the job and fading in with the crowd of competition. This step is crucial in competitive roles, as it shows your continued interest and keeps moving you to the top of the inbox.
Use follow-ups to re-convey your interest and enthusiasm in the role. Telling a potential employer that you want the job and you’re excited at the prospect of working for their business will be a win in your favor.
Apply When Underqualified
Successful job seekers aren’t deterred by strict qualifications. Most job post creators lack industry knowledge regarding reasonable experience. In other cases, the requirements are more of a wish list than an expectation — hiring managers craft it to outline their dream candidate.
If you find a job you’re interested in but lack the background or education, apply anyway. Highlight in your application and cover letter why you should be considered and showcase your value beyond arbitrary metrics.
Following these proven strategies will increase your chances of success in the job hunt. Be intentional with your search, pay attention to detail, and don’t hesitate to shoot for the stars.