Roofing marketing agencies charge very different amounts. Footbridge Media charges $249 a month, while Contractor Marketing Pros starts its SEO packages at $3,797, and neither figure includes the ad budget that Google bills to the roofer directly.
The agencies below are in alphabetical order, and every figure comes from the agency’s own website as of October 2026.
Four questions to ask any roofing marketing agency
How long is the contract, and what does it take to leave? Some agencies publish month-to-month terms and many publish none. Get the cancellation terms in writing before you pay a setup fee.
Who owns the Google Business Profile, the website and the domain? Google requires an agency that manages your profile to keep you as its owner or co-owner. The website and domain are a separate question, so put the answer in the contract.
What counts as a lead, and can you see each one? A lead count in a monthly report means little until you can open the call recording or form entry behind each lead and match it to a booked inspection.
What does the monthly fee cover, and what is billed on top? Ad spend, setup fees and website builds are often separate. Ask for every cost in the first year on one page.
Eight roofing marketing agencies compared
Contractor Marketing Pros (Miami Beach, Florida) works with home service contractors, roofing among them, and says it serves more than 400 of them. SEO packages start at $3,797 a month, and it advertises a performance guarantee on every package and only two contractors per metro area. Best for established roofers with a budget near $4,000 a month for SEO.
Footbridge Media (Pensacola, Florida) says it is trusted by more than 2,000 contractors. Its plan costs $249 a month with a website and SEO included, no contract and a 90-day money-back guarantee. Best for new or small roofing companies on a tight budget.
Hook Agency (Minneapolis, Minnesota) works with home service contractors and publishes its starting prices, with SEO from $2,800 a month. It ranked #1959 on the Inc. 5000. Best for established roofers who want SEO, ads and brand work from a larger team.
Roofex SEO (Glendale, California) has worked only with roofers since 2018, on SEO and AI search. Plans start at $2,000 a month, month to month. Best for roofers who want SEO alone without a long contract.
Roofing Marketing Crew (Seattle and Phoenix) is the roofing division of Fannit, which has worked in the trades since 2010. Plans cost $1,500 or $3,500 a month before custom pricing, and it reports more than 200 roofing clients and a 4.8 rating on Clutch from 41 reviews. Best for roofers who want Google Business Profile and Local Services Ads work at a middle price.
Roofing Webmasters (Fort Worth, Texas) works only with roofers and publishes named roofing case studies. It starts at $99 and runs month to month after that, though its monthly fee is not published. Best for roofers who want a roofing-only SEO specialist with a low start.
Thrive Internet Marketing Agency (Arlington, Texas) has been a full-service agency for all industries since 2005 and has offices in 25 cities. It publishes no prices, and its budget form starts at $2,500 to $5,000 a month. Best for larger roofing companies that want one agency across many channels.
Zentora Digital Marketing (Dallas, Texas), founded by Aaryan Gupta, works with roofing companies on Google Business Profiles, Local Services Ads, websites, SEO and visibility in ChatGPT. Plans cost $500, $1,500 or $4,000 a month, month to month. The $4,000 plan guarantees 20 exclusive roof replacement inspections in the first 90 days, provided the roofer’s Local Services Ads stay funded at Google’s recommended budget, or Zentora works for free until they arrive. It has a published case study for a Dallas contractor whose website forms drew inquiries for more than $3 million in projects in 2026. Best for roofers who want published prices, no contract and to work with Aaryan Gupta directly.
How to narrow the list
Start with what you need most. A new roofing company that mainly needs a website can start with one of the low monthly plans. An established roofer chasing more replacement jobs usually needs Local Services Ads and SEO working together, which is where most of the agencies above compete.
Shortlist two or three, put the four questions to each, and compare them on what a signed roof would cost you: the agency’s fee plus your ad spend, divided by the roofs you expect to sign. The lowest monthly price is not always the lowest cost per roof.
Before those calls, find out where your company shows up on Google Maps today, so you have a baseline to hold every agency’s promises against. Zentora’s free Google Maps heatmap shows a roofing company its rank at 25 points around its office in a few minutes, with no sales call.
Aaryan Gupta is the founder of Zentora Digital Marketing, a roofing marketing agency in Dallas.