The information design rule I’m capturing today is critical: design for how people feel. Even in business and professional settings, it’s important we get in touch with our feelings. Or, more importantly, it’s important we understand how our audiences’ feelings will be affected by what we create. It’s not uncommon
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People like pictures. A lot. And there is overwhelming research-based evidence to suggest that it’s not just a personal preference or that it is a cultural phenomenon. The human brain loves pictures. It processes pictures faster than any other form of communication and it remembers pictures far, far more than
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It’s not exactly news anymore: people just don’t read like they used to. To be an effective writer-communicator these days, we need to learn how to adapt. In the olden days, we used to sit and read the same piece of content for extended periods of time (and by “extended,”
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By Victoria Green Guest Contributor Infographics burst onto the scene a few years ago and have remained popular ever since. This type of content combines images and text to great effect, and you have no doubt seen hundreds of them all over the internet. But have you ever considered using
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You’re a business professional. And, perhaps unexpectedly, your job requires you to create communication designs all the time–PowerPoint presentations, data visualizations, sales reports, user’s manuals, web pages, instructions, marketing collateral, fliers, business cards, you name it. But chances are pretty good that, unless you specifically took courses in graphic design
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Design isn’t just for graphic designers and marketing gurus. If you’re good at design, you’ll succeed in ways you never thought possible. Business professionals: we live in age where there is no excuse to not be more design-conscious. And it has never been more important that you become so now.
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By Patricia Sanders Guest Contributor Over the past several years, countries within the Greater Horn of Africa have faced ongoing conflict, food insecurity, and in some cases, famine. By March of 2017 nearly 23 million people in four of those countries —Ethiopia, Kenya, Somalia and South Sudan— were impacted (Hudson,
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By Kayleigh Toyra Guest Contributor If you’re in the market to create a customized website to represent you or your business online, then you’re in luck. Website builders are now better than ever, and accessible even for those with no design or HTML experience whatsoever. Using a website builder like
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By Jennifer Thayer Guest Contributor Being in the realm of communications, you’ve likely heard some buzz around 5G technology lately. It’s not officially on the market yet for everyday consumers, but it’s about to drop—and 5G implementation can and will be a game changer in visual communications. What is 5G
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All-you-can-eat sushi! All-you-can-eat “sushi”! What’s the difference between the two phrases above? It’s the difference between real, quality ingredients made from fresh, edible goodness and, well, some mysterious concoction that may or may not do your bowels any favors four hours after eating it. Those quotation marks make a huge
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