WHAT IS FANTASY-THEME CRITICISM? Fantasy-theme criticism is a method of rhetorical criticism that seeks to understand how shared realities within a group shape the way people think and act (you might look up symbolic convergence theory, which is the theory that propels this criticism, and which explores how people come
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WHAT IS CLUSTER ANALYSIS? Cluster analysis, as a method of rhetorical criticism, is a process critics can use to evaluate the perspectives and worldviews of a person communicating something. The term “cluster” is used because we can learn a lot about what someone is thinking (even subconsciously) by “clustering” key
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What is Neo-Aristotelian Method of Rhetorical Criticism? Neo-Aristotelian is one of the original methods of rhetorical criticism; named after Aristotle, it is also known as neo-classical or traditional criticism. As may be inferred from these names, when you analyze an artifact (artifacts can be anything from political speeches to advertisements
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The SOAPSTone Strategy for Written Analysis is a simple method of rhetorical criticism designed to help with the process of analyzing texts, writing about written texts, and even planning for the writing of an original text. SOAPSTone is an acronym, standing for Speaker, Occasion, Audience, Purpose, Subject, and Tone. By
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Home > Speaking > Presentation Ninja Because of the nature of my job, I give a lot of presentations and, as a result, I get asked this a lot: what makes for a good a presentation? Unfortunately, that’s much more of a loaded question than even I would typically like
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With so many ways to visualize data, do you ever wonder which chart you should be using to showcase your information? If you’ve had trouble with this, you’re not alone. Sometimes it’s difficult to know if you should be using a pie chart, a line graph, a map, or something
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One of the coolest parts of my job is that I get to take my strategic communication graduate students on an international trip every year. This year’s destination? Cambodia. And one of my many highlights from the trip? Eating an enormous cockroach. When I plan these trips, I have five
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WordPress works right out of the box when you’re just starting out. However, one of the biggest attractions to WordPress is the added functionality that plugins add. But this creates a conundrum; there is an almost endless number of plugins that do the same thing. Choosing the right image posting
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If it’s time (or long overdue) to evaluate your website, you may be wondering what really matters in the design and content of your website. If you’ve thought, “hey, a web design checklist would be super nice,” well, you’re in luck! Feast your eyes below. The truth is, web design
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Sponsored Post By Sandra Iakoleva Long gone are the days when word of mouth was the only thing that helped businesses expand. Something much more important came along. In today’s world, how you present yourself at first glance makes all the difference to your success. We’re talking about your
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